AceShowbiz - T.I. has been vocally trying to raise awareness of police brutality that keeps happening against black people. The rapper made use of his Instagram account to urge others to take part in Blackout Day on July 7 where "not one black person in America spends a dollar."
The announcement that Tip shared on his page read, "This is a call to action!! We need one day of solidarity in America when not one black person in America spends a dollar. This includes Africas, Native Americans, Asian-Americans, Hispanics...ALL people of color."
"Together we have 3.9 trillion dollars in economic spending power. That's $10,684,931,506.80 it's going to cost per day next time a person of color gets shot!!!" added the announcement. "We will call it #BLACKOUTDAY2020 July 7th, 2020 please spread the message, and let's show REAL action that they fear!!!!"
Captioning the picture, Tip wrote, "Nobody spend S**T on this day‼️ IF you Give AF about the murders,lynchings,& oppression of people of color!!! #USorELSE #BlackoutDay2020 #July7th."
This is hardly the first boycott that Tip was part of. Back in September 2019, Tip led a boycott movement against Gucci following an offensive ad. "Also I thought to myself & now I'll share my thought with you guys just imagine what we could do IF we REALLY stuck together ?? We could bring any corporation (or candidate) to it's knees and MAKE THEM RESPECT US…," so he wrote on Instagram at the time.
"WE CAN FORCE THEM TO VALUE OUR LIVES, CULTURE, & OUR HERITAGE IF WE JUST STAYED SOLID…IF WE WERE TO UNITE & STAND UP TOGETHER AGAINST ANYONE OR ANYTHING THAT OPPOSES US WE'D TRULY BE UNSTOPPABLE ?? In closing I'll remind you all of your POWER…& ask you to remember… that it ain't what's on ya, it’s what’s in ya that truly matters when ya get through…,That's all I wanted to say…thx for reading," he continued.