Bradley makes her debut on "The Morning Show" but, chafing at the scripted persona the show has given her, ends up mentioning her personal struggles as a teen, including having an abortion. This revelation incites controversy and infuriates Fred (Tom Irwin), but it also galvanizes the younger, pro-choice audience. Alex is convinced to give Bradley the interview with one of Mitch's accusers, but Bradley goes off script and the accuser reveals more than the producers had planned.
Meanwhile, an investigation is launched by human resources into Mitch's conduct, with most of the crew offering their support to Mitch and denying knowledge of his sexual misconduct. Alex begins to experience some professional jealousy as America embraces Bradley and ratings rise.