Matthew McConaughey and Wife Camila Go Pantless in Cheeky Pantalones Ad
Celebrity

The 'Dallas Buyers Club' actor and his Brazilian model wife ditch their pants as they are riding motorcycles in the video to unveil their new joint tequila brand.

AceShowbiz - Matthew McConaughey and Camila Alves are showing some skin in the name of tequila. The couple, who has been married for more than ten years, show their cheeky side as they strip down in an ad for their brand new tequila brand, Pantalones Organic Tequila.

In a nod to the name of their joint project, the pair ditch their pants as they ride motorcycles side-by-side in the video. "When did tequila stop being tequila?" Matthew asks as they are riding through an agave field. Camila responds, "Right? Where's the fun?"

Matthew and Camila sport coordinating aviator sunglasses and button downs, before the video pans out to show their lower parts. Though the screen blurs below the belt, they appear without their pants.

The clip then shows them from behind as they walk on foot hand-in-hand with their lower backs being blurred again. "Please do not keep yours on," they quip at the end of the ad.

The pair continued the joke in a joint statement announcing their new tequila brand. "The world doesn't need another celebrity tequila, but tequila sure could use a kick in the pants. Pantalones Organic Tequila - the best thing we've made with our pants on," they said.

Pantalones Tequila debuts with three bottles, Blanco ($45) which gives off "notes of honey and citrus," Reposado ($50), which is aged nine months and has a fruitier, fresh oak edge, and Anejo, aged 15 months with the flavors of vanilla, butterscotch and maple, according to the release.

Matthew isn't new to the alcohol game. His first foray into the liquor business was in 2016, when he joined Longbranch Bourbon as creative director. He parted ways with the company in 2022.

The Oscar-winning actor recently released a children's book, "Just Because", inspired by a dream he had. "This book came to me in a dream. It was like a folk-song ditty," he explained, according to USA Today. "I woke up at 2:30 and just went and wrote it down. I thought it was a Bob Dylan ditty, which it kind of is."

"That's how I think and dream, in song and rhythm," the 53-year-old father of three explained. "Just Because" features a series of rhymes beginning with the titular phrase and encouraging kids to understand and embrace life's contradictions. It has already spent five weeks on the New York Times Best Seller list.

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