Kat Florence claims the 'Sex and the City' star refused to promote and assist in the advertising of a new gem collection after signing a multi-million endorsement deal in 2015.

AceShowbiz - A jewelry designer is suing Sarah Jessica Parker over an alleged deal gone bad. Kat Florence claims the actress signed a multi-million endorsement agreement in 2015 to promote and assist in the advertising of a new gem collection.

In legal papers obtained by The Blast, the jeweller alleges Parker failed to live up to her end of the diamond deal, and became difficult as the two women attempted to schedule the launch party for a high-end shop that would sell their designs.

Florence claims she and Parker entered a five-year deal that would have netted the "Sex and the City" star $7.5 million (GBP5.4 million), but the actress quickly made it clear she wouldn't be able to attend a planned launch party in London for five months because she was shooting TV drama "Divorce".

"She refused to attend other events claiming her scheduling was too hectic," the jeweller says. "In addition, she refused to do interviews in relation to the jewellery line."

Florence also claims Parker has refused to wear any of the jewelry and hasn't even bothered to follow her on Instagram to help boost interest.

The jewellery designer is suing for breach of contract and negligent misrepresentation.

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