Matt Weiner says there is no better way for him to end the Don Draper tale than 'the idea that someone in an enlightened state might have created something that's very pure.'
- May 21, 2015
AceShowbiz - Matt Weiner talked about "Mad Men" finale in the first interview since the episode aired Sunday, May 17. Sitting down with writer A.M. Homes at the New York Public Library, he confirms that the scene which saw Jon Hamm's Don meditating on a hillside before the "Hilltop" coke ad was shown was meant to say that Don was the person who invented the iconic commercial.
Weiner saw "the idea that someone in an enlightened state might have created something that's very pure" as a good way to wrap up the show. He added, "That ad to me is the best ad ever made, and it comes from a very good place. ... That ad in particular is so much of its time, so beautiful and, I don't think, as - I don't know what the word is - villainous as the snark of today."
He also said, "I did hear rumblings of people talking about the ad being corny. It's a little bit disturbing to me, that cynicism. I'm not saying advertising's not corny, but I'm saying that the people who find that ad corny, they're probably experiencing a lot of life that way, and they're missing out on something."