DMX is moving into the fashion industry with the launch of two clothing lines, despite his mounting legal troubles.
- Feb 8, 2007
AceShowbiz - A rapper and actor, DMX is adding one more occupation into his career resume, fashion designer. The man, who is well known more because of his legal troubles than his music work, is preparing to launch his DMX Authentic and Earl Simmons Signature Collection clothing lines, an effort that promotes "real clothing for real people," according to a source from DMX's design team.
The product, according to a press release, will be "edgy, gritty graphic t-shirts" for those looking for tough, durable quality clothing with contemporary style. The company says the line will go after the niche of the young, aggressive, and hip market looking for clothing to match their lifestyle. They, furthermore, say they use such high-quality fabrics with state of the art graphic treatments and designs that reflect what people want in contemporary clothing today.
DMX, reportedly, handpicked a team to interpret his vision and the fruits are DMX Authentic, which offers basic pieces, and the Earl Simmons Signature Collection which offers higher-end specialty pieces. The collections will be available for public purchase on February 9, 2007. For more information about the preview collections, contact Romar Studios, Inc.
