Sam Ali (Yahya Mahayni), a Syrian young man, took refuge in Lebanon to flee the Syrian civil war. There, he meets Jeffrey Godefroi (Koen De Bouw), a famous tattoo artist, who makes Mr Ali's back his canvas for a piece of work. Soon, Mr. Ali becomes aliving work of art, worth an astronomical sum on the art market,l. Collectors are interested, auction goes up, human rights activists are outraged. Mr Ali must get out of the predicament he's in; the man who sold his skin.